PRESS.png
 
 

Sarah has an unwavering track record. Her clients have been featured in a broad range of national and mainstream publications. Her styling work can be seen across the board.

R E V I E W S

TRADITIONAL HOME EDITOR, Krissa Rossbund:
"Sarah has a discerning eye that is poised to discover and capture the best of the design world. With a keen understanding of the varying design titles, Sarah knows how to deliver quality projects to editors for potential publication. Sarah’s organization and attention to detail makes her the perfect manager of photo shoots in the luxury arena. Her effective communication with homeowners assures that they are comfortable allowing a photography crew into their personal spaces. That communication continues as she collaborates with designers, architects, and photographers, who are all aiming for a quality and successful photography experience. From her initial unveiling of high-end design projects to her contemporary styling on-set, Sarah is ready to tackle the best that design and architecture offer.”

RUE MAGAZINE EDITOR:
“We’ve worked closely with Sarah for several years now and consider her a valuable partner in creating good content. She works with some of the best designers in the industry and seems to have an intuitive knowledge of what projects fit our magazine well. Not only has she provided us with strong content but she has also introduced us to designers that we previously weren’t familiar with and who have become close friends of the mag.”

HEIDI CAILLIER DESIGN, Heidi Caillier:
"Sarah has been excellent to work with. She has been successful in getting our work placed in many different publications and always has great ideas on who would be appropriate to pitch each project to. She follows up until after the project is complete and is a very good communicator, giving you all of your options and helping you weigh the pros and cons of each. We will continue to work with her to place our projects!”

JULIANA LIMA VASCONCELLOS, BRAZIL, Juliana:
"Working with Sarah went beyond my expectations. In addition to being objective, she is extremely careful and honest. Always listening to your goals, giving her feedback and executing the plan with care and dedication. Certainly, it's a lasting partnership.”

KATIE HODGES DESIGN, Katie Hodges:
"Working with Sarah has been an absolute game-changer for my business and in managing my publicity strategy! I’m so grateful for the 4 media placements she has secured within just 2 months of working together, which surpasses the results of my former monthly-retained PR consultant. Sarah's insights into placement strategy have been invaluable, as she really took the time to consider my goals and perspectives on project placements… even if it meant a bit more work on her behalf. Thank you so much for being in my corner, and I look forward to many more opportunities to work together!”

CAITLIN JONES DESIGN, Caitlin Jones Ghajar:
"Sarah has been absolutely wonderful to work with and has maximized my business exposure in the short time we've been working together. We've achieved 7 placements already with 2 whole home print features that are forthcoming. While she is results driven, she is a gem to work with, an excellent communicator and available for all of our questions big and small. She is strategic in how and why she pitches to different publications and has even been available to give us feedback about different ways to shoot our projects for the most editorial potential. We will continue working with Sarah as a dedicated partner in building our business.”

HOEDEMAKER PFEIFFER:

"Working with Sarah has been so easy! She is fast and communicates all details along the way. She is confident and will be honest about what she thinks is the best route forward on any situation. She is positive and believes in her talent and connections. Her demeanor is professional but relaxed. We love working with Sarah and are very happy with the results of the partnership. We are thrilled to work with this one woman power house who really makes things happen.”

COCHINEAL DESIGN, Sarah Mendel:
"Sarah has a well-trained eye and key editors' ears, which makes her an invaluable marketing partner. She clearly and kindly communicates how our work can become more visible and how our photography and styling can become more editorial. Our exposure has ballooned since we've been working with Sarah, and that exposure has elevated our firm in the peer and public eye. We are incredibly grateful. This will be a lasting partnership.”

LINDSAY CHAMBERS DESIGN, Lindsay Chambers:
"Sarah Alba has one of the most well respected eyes for design in the industry. She's also very responsive and down to earth. She has gotten my work placed in some of the top design publications-- and with speed that is unparalleled. I am sincerely forever grateful for getting to work with her. Thank you Sarah."

RICHARD FELIX-ASHMAN DESIGN, Richard Felix-Ashman:
"I feel so fortunate to have met Sarah. She has been a career-changing influence, and I am so grateful for everything she has dome for our design studio. We are a young company, so getting any type of exposure is difficult, especially in the top-level publications. I view Sarah as a partner in our continuing effort to get our work in the public eye. Sarah navigates the publishing world on our behalf, and it feels so good to have such a trusted partner providing that level of leadership. Sarah also has such a deep and rich knowledge of printed and online outlets. She makes the right call every time as to where a project should be pitched. Thank you Sarah!"

ALEXIS GARRETT DESIGN, Alexis Garrett:
"Sarah is the best. She intuitively understands our aesthetic and our objectives, and she aligns that with her deep knowledge of the interiors media landscape for our benefit. Sarah has become and extension of our team and we are so grateful to be among the amazing designers she represents.”

LISA LE DUC DESIGN, Lisa Le Duc:

"Deciding to work with a PR agency was an easy decision when Katie Monkhouse referred Albaworks.
Sarah is a delight to work with and has wonderful relationships with media that have given me amazing features in WSJ and Domino thus far. And, the payment terms make it very accessible for new businesses like mine to budget.”

LISA STATON DESIGN, Lisa Staton:
"We love working with Sarah. Her deep relationships with both print and online design press, paired with her keen eye, means she always places our projects in the perfect spot.”

ALICE LANE INTERIOR DESIGN:
“We feel so fortunate to have partnered with Sarah on a number of projects and she has done an amazing job finding great placements in the country’s most coveted publications. She recently landed us the the cover of House Beautiful! Sarah’s understanding of both the design world and publishing industry are a perfect combination that have proven to be incredibly beneficial in furthering the recognition of our work.  She has willingly and successfully coached us through the process from submission to photoshoot to final publication and has been available and responsive through the process.”  

BK INTERIOR DESIGN, Brad Krefman:

"Sarah has been instrumental in getting our projects published. She has helped place our projects both online and in print publications. This has garnered a larger audience and greater visibility for my company. Sarah’s approach is relaxed but to the point. Her knowledge and connections in the industry have been an asset for our marketing needs.”

CM NATURAL DESIGNS, Corinne Maggio:
"Sarah has become an integral part of my business. She understands the world of interior design publishing so that I don't have to. She has the connections and the knowledge of where each project has the best shot of getting published. Her no-nonsense approach has helped open up a wider breadth of publishing opportunities that eluded us for years. I wish I had started working with her much sooner!”

CAITLIN MORAN INTERIORS, Caitlin Moran:
"Sarah helped place my work in publications that I had dreamed about since I started out as a designer. Not knowing folks in the editorial world, Sarah was able to take my completed projects and put them in front of editors of national magazines. Without her expertise, I don’t think my work would have been recognized on the level that it has.”

HEATON + WILLIAMS:
“We have worked with Albaworks for many years and are continually impressed by Sarah’s work ethic and creativity. She brings us new and interesting opportunities and gives us great feedback on projects. We love Sarah and are so glad we found her!”

EMILY KATES DESIGN:

"Sarah has been invaluable to me! She has a laser-like ability to quickly assess the perfect match between a given project and a respected publication. Her direct, honest approach is effective and streamlined, which makes the process easy, and expectations clear. I will definitely partner with her for many years to come!”

ANYON INTERIOR DESIGN, Lindsay Anyon Brier:

“I have had the pleasure of working with Sarah for many years. Not only is Sarah absolutely lovely to work with, she is refreshingly efficient and effective. I am so impressed with her approach, her process and her results oriented business model. Thank you Sarah!”

FORM + FIELD, Christine Lin:

“I love working with Sarah because she is honest and transparent and doesn't waste anyone's time! She has great instincts and knowledge on what is a fit for different media outlets. Her expertise is invaluable and I thoroughly enjoy working with her!”

22 INTERIORS, Lucie Ayres:
“We had a massive project we were going to shoot and we wanted to do it right.  We hired Sarah to consult on styling.  After designing a project for so long, sometimes a fresh eye is exactly what you need to get it to that extra level. Sarah was amazing.  She immediately identified what needed to be added, rearranged, and removed.  Her tips were spot on.  She was incredibly vested in every detail and as a result the photos turned out beautifully.  THANK YOU Sarah - can't wait to work with you again.”

HAIDAMUS INTERIORS, Maria Haidamus:
"Sarah is very talented and has a great eye! She was able to place my work in top interior design magazines. She is very professional and easy to work with. Thank you Sarah!"

JEFFERY NEVE INTERIOR DESIGN, Jeffrey Neve:
"I have worked with Sarah for the past four years on various projects. What I appreciate most about Sarah is her honest feedback, she is direct with her thoughts on a project and always spot on with her advice. She recently helped me with a project that was published in HGTV magazine and she knew exactly what the editors were looking for. I highly recommend Sarah whether you're looking for someone to style your shoot or to help place your project in a magazine, she is fantastic!"

MARY JO FIORELLA:
"Sarah has been an integral part of my team for several years now. She’s been outstanding at helping get our work recognized, appreciated and in front of the right publications. She’s responsive and honest and has a true eye for design. Her input and resources have made a big difference for us and I couldn’t have done it without her!"

INSIDE + ARCHITECTURE, Annie Lazarus:
"I first met Sarah when my own home was being shot for a magazine and she was the lead stylist on the photo shoot. She transformed my home so beautifully with refined artistic touches that brought it to life! Years later I have reconnected with her for my own architectural business utilizing her connections and knowledge for project placement and publication. Sarah is innovative in her approach to connecting projects with appropriate publications, she is honest and straightforward with her opinion and is always a pleasure to work with."

HEATHER K. BERNSTEIN DESIGN, Heather Bernstein:
"Sarah is an invaluable asset before and during photo shoots. She has an impeccable eye for details and knows what the publications are looking for. Best of all she is a pleasure to work with!"

SAFFRON & POE, Johanna & Fiona:
"Working with Sarah from Albaworks was one of the best marketing decisions we’ve made! She was able to get our interior design projects published right away in well known publications, which directly lead to several new jobs and great press for our design and retail business! We could not recommend her more highly."

 
Press Collage.png

Main image: Designed by Alice Lane Interior Design. Photographed by Lucy Call.
As featured in Architectural Digest